In learning the art of business plan development
and writing the importance of writing a good executive summary has been, repeatedly
stated to grab and keep potential investors attention. Wile the writing of a
good executive summary is indeed important I have found that the most important
aspect of writing a business plan is the financials. Taking the extra steps to
ensure your numbers as to forecasting your revenue and creating an honest financial
statement will go a long way in showing potential investors true growth
potential, startup cost, and your breakeven point. These things are important because the only
thing investors really care about is when will they be able to see a return on
their investment.
In writing my
business plan, I have realized that I must provide accurate information in
the financial section of the plan. It is very important not only to display
numbers or figures in your financial sheets but just as important if not more
to describe why and how you have arrived at your numbers. Excel spreadsheets in
this case can be your very best friend making your life much simpler when it
comes to constructing your financial section of your business plan.
I feel I can take much from the article Carl
Schramm (Straight Talk on Business) in her statement of the characteristics
of an entrepreneur, sometimes in focusing on only the business aspect of the
business we forget the reason why we have decided to embark on the venture in
the first place. Characteristics like being an outsider because we challenge
and ask the hard questions surrounding “Why” regarding the status quo, are what
makes us who we are and separate us from the everyday person. Realizing that we
should embrace our different nature and our approach to the world of business
is something that we should become completely comfortable. This and being as
honest as we can in regard to the financial aspect of developing the business plan
are things that I plan to implement and practice when drafting my business
plan, keeping in mind that no sooner the business plan is complete it will
already be outdated.
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